Alensa, Marketing Director

He leads the marketing team for 31 countries at Alense, one of the largest online contact lens retailers in Europe. He first started in online marketing in 2001 and over the years has been involved in a number of projects both in the Czech market and abroad, including several successful startups, e-commerce and political campaigns. He has worked for Elephant Orchestra, ČEZ and Neo@Ogilvy, where he was responsible for clients such as IBM, Air Bank, Intersport and Nespresso. Some of these campaigns have won the EFFIE awards or reached the Cannes Lions shortlist.